Endurance and Opportunity
Living a life of faith and being an entrepreneur both require a similar approach.
Living by faith and being an entrepreneur both call for a similar mindset. We push through challenges and successes, always staying focused on our goals.
At first glance, entrepreneurship is all about fast growth and quick returns.
That’s fine for venture capitalists, vibe coders, and short-term thinkers. For them, it’s all about the sprint.
Maybe you went to a good college, earned strong grades, and built a solid network of connections. For most of us, we might not have an idea that launches us to instant fame or puts us on the cover of Fast Company or Entrepreneur. We may not see quick success in our business.
But is that enough?
A business consultant once told me, “You know, you’re not the smartest, but you’ll outwork everybody else.”
I don’t agree with his first point, but I do see some truth in the second. Endurance isn’t always about coming in first. It’s about sticking with it and enjoying the process.
To win, we need to focus on endurance and stay alert for opportunities.
Life is a marathon. We run to win, always aiming to finish strong.
A colleague who recently started a business told me, “This is hard. I’m doing everything—sales, scheduling, programming, and more. I want to work on the business, not in it.” He took a big risk by buying a radio station in a small market, so he really has to hustle.
But isn’t that what makes ownership exciting and rewarding? If entrepreneurship were easy, everyone would do it.
Hustling doesn’t mean working all the time. It means working hard, staying patient, and moving with purpose to reach your vision. It means resting when you’re wired for work.
Your vision is what success looks like to you in the future—it’s the prize you’re aiming for.
The apostle Paul talks about running and racing to win. While we all want to win, the longest races take endurance, discipline, and self-control.
You’ll have to take risks, but it’s not about gambling on long shots. It’s about playing for the long term. God cares about eternity and lasting impact, and he also cares about your needs right now.
Maybe we’re not the smartest. But when we keep going and finish the race, we’ll win.
Will you join me?
Follow me on YouVersion, the Bible app, to get early access to new Bible plans. Read Essential and Unshakable: Offering Your Work as Worship, the new 30-day devotional to help you discover God's purpose in your work.